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Writing about AI — how it works, where it helps, and what we learn building with it.
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Apple Has Rewritten App Review Around Features That Were Not in the Binary. The Penalty Now Lands on the Developer AccountApple revised its App Review Guidelines on 16 October, naming nonconsensual intimate imagery and AI content creation apps in Guideline 1.2 and adding Guideline 2.5.19 on hidden features. Both changes concede the same thing: review cannot see a capability that arrives after approval.Apple
Apple's Foldable Sold Out in Thirty Minutes. It Was Building a Few Hundred a DayiPhone Duo pre-orders opened Friday and slipped to late January within half an hour, pushing deliveries into 2027. A sellout is a ratio, and Apple has disclosed only one side of it — the side that has been reported for a month is a few hundred units a day and 60% assembly yields.Apple
Apple Closed Above $5 Trillion on the Day the AI Trade Broke. That Is Not a CoincidenceApple became the second company ever to close above a $5 trillion market cap — on a session that took 15 percent out of CoreWeave and 4.3 percent out of the semiconductor index. The capex Apple did not spend is now the asset.Apple
Apple's New Home Hub Will Not Be Sold in the EU. Siri AI Is the ReasonApple announced HomeView, a new Apple TV 4K, a second-generation HomePod mini and a curated accessory lineup built by LG and Schneider Electric. The footnote that matters: HomeView is not available for sale in the European Union, because Siri AI is not available in iOS there.Apple
Apple Cut iPhone 18 Pro Orders by 15–20%. The $100 Price Rise and the Missing Base Model Are the Same StoryNikkei Asia reports Apple trimmed October component orders for the iPhone 18 Pro and Pro Max by 15% to 20%, and the stock fell about 2.5%. The report rests on anonymous sources, but the two reasons it gives — a $100 price increase driven by memory costs, and an autumn with no base iPhone — are the same story.Apple
Apple Confirmed an October 13 Launch and Named Nothing. The Staging Is the Part Worth ReadingApple has confirmed a product launch on Tuesday, 13 October, with a two-word teaser and press invitations to a hands-on "Apple Experience" in Tribeca — no keynote, no livestream, no product named. For a new category that spent eighteen months waiting on Siri, that choice of format says more than the rumours do.Apple
A Patent That Expired in 2022 Has Now Cost Apple $818 Million. The Newest $184 Million Is Interest on the Years Apple Spent Fighting ItJudge James V. Selna has ordered Apple to pay Masimo $184 million in prejudgment interest on top of the $634 million patent verdict, taking the total to roughly $818 million. The patent in question expired in 2022, and post-judgment interest is still accruing.Apple
Apple Has Finally Spoken on the iPhone 18 Pro Max AT&T Failure. The Phones Already Broken Have to Be ReplacedApple's first public statement on iPhone 18 Pro Max units losing service on AT&T names two updates meant to prevent the fault — and confirms that phones already stuck in SOS cannot be recovered in software and must be swapped for new hardware.Apple
Apple Says It Will Add New Controls to Full Disk Access Because of AI Agents. It Named No Version, No Date and No DeveloperApple told developers on October 2 that it will require "very explicit user action" before an app can be granted Full Disk Access, the one macOS permission that bypasses the system's per-item privacy prompts entirely. The note names AI agents as the reason — and promises a harder door rather than a smaller one.Apple